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While many HIV prevention interventions have traditionally been delivered face to face, a study from Columbia University School of Nursing in New York suggests digital outreach efforts delivered via text messages, interactive games, chat rooms and social networks may be an effective way to reach at-risk younger men. The research review, published in the Journal of Medical Internet Research, found that eHealth interventions are associated with reductions in risky sexual behaviors and increases in HIV testing among men who have sex with men, according to a recent Columbia University Medical Center news release.
Despite decades of outreach and education efforts that have stabilized human immunodeficiency infection rates in the U.S., the pace of new infections among men who have sex with men has been steadily increasing, particularly among young adults and racial and ethnic minorities.